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Africa Logo Review

Africa is a region which is known for its wildlife and natural environment. Therefore the images which are in an Africa logo focus on natural factors. Let us have a look at the logo above which portrays the natural sectors of Africa. The snapshot which is used as the central image is a traditional sunset of the African lands. The creative factor which is used in the logo above is the tree image through which the last share of sunlight passes is a common sight in the African lands. The sunset which is shown in the above logo portrays the African culture in the best manner. Any common person who sees the above logo can judge that it is an African snapshot. The overall color scheme is fantastic, the central color which is used is sand, and it is the traditional African color. There is a combination of colors which has been used in terms of the text. The text shades that have been used are different shades of brown merged with red, Text has been used at the two extreme levels image which are the top and bottom portions. The top level of the image is the lightest shade of brown which has been used. Hence the text color is the darkest in that area to generate a good contrast. On an overall scale, this African logo is a very impressive effort. It is natural and presents the true African identity. An improvement which can be made is that the text color can be softened so that it becomes more apparent in the darker areas.

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