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Food & Beverages


Food & Beverages logos are designed to relate to any particular food stuff being marketed. The color schemes of this logo are based on colors which represent the color of different foods. For example, the McDonald's logo is of yellow color depicting fried stuff such as French Fries. Likewise, the KFC logo includes red color depicting ketchup color used in hamburgers. These colors are usually not highlighted as it overdoes the product and ends up looking exaggerated rather than simple. Food & Beverages logos also have to be functional as they often are printed on employee t-shirts to paper cups.