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Pepsi Logo

The Pepsi Co. is one of the most famous brands of the world. Similar to its rival Coca Cola, the company’s name was originally known as Brad’s drink after the founder Caleb Bradham who in 1893 was a pharmacist and wandered into experimentations with various beverages. His most famous beverage was popularly known as Brad’s drink constituting upon carbonated water, sugar, pepsin, rare oils, vanilla as well as cola nuts. The trade name came into being in 1898 and was bought for only $100. During this time, the Pepsi logo was designed and developed by Caleb’s neighbor. The popularity of the initial logo as well as of the drink made Bradham devote his entire lifetime for the Pepsi brand. Similar to its rival Coca Cola, Pepsi also earned a successful business during this time, the Pepsi logo went through many modifications as well as changes.

The many redesigns of the initial logo have brought a three-dimensional globe upon a blue background into existence which is the current logo. In the present logo design the name of Pepsi is incorporated within the foreground of the design. The Pepsi brand is one of the most marketed and advertised brands ever which consequently have made the Pepsi logo a common and well recognized symbol. Since the introduction of the Pepsi logo in 1898 as mentioned above there have been numerous changes to the initial logo design and similarly the Pepsi slogans have also been many times changed to suit different markets.

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