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The New Logo For IT Professionals Association Review

There are various factors that contribute to the creation of a new company logo. Some companies change their logo to enhance their popularity levels. The companies that are a part of the technology sector change their logo more than the companies from any other sector. Let’s have a look at the new logo of AITP, one of the information technology companies. The new logo of the company does not include any image. It is a simple text logo that includes the abbreviations of the company name. The color scheme used in the logo involves two main colors, dark blue and gray. The color scheme of the logo text uses blue for the first and last letter. However the gray color has been used for the letters in between. The purpose of the new logo is very simple as well. This logo has been designed to enhance the standards of the company and apply advanced technological processes. This company uses a lot business processes. Hence the new logo can be used to improve the promotion processes. However the logo also carries a number of negative factors and weaknesses. For instance, an image of a technological device like a laptop could have improved the overall appearance of the logo. A simple text liner does not portray that a logo belongs to a telecommunication company. Am image of a related device could have been a good add on. In terms of an overall impression, the logo has certain strong and certain weak areas. For a rating, the logo is strongly average.